Seminar on the music industry tomorrow
Posted on | September 26, 2007 |
At the last minute I’ve been asked to chair this seminar tomorrow which might interest some of you locals. Professor Richard Peterson, Emeritus Professor of Sociology at Vanderbilt University, will speak on “The Changing Structure of the Popular Music Industry”:
Thursday 27th September 2.00-3.30pm
Room 302, East Wing Level 3 Forgan Smith Building, St Lucia Campus, UQ
The seminar will discuss the international popular music industry and how it is undergoing rapid change. The advent of digital production, processing, distribution and consumption has destabilized the old balance of power between big companies and independent music producers. The changes are not only due to new technologies but to changes in the laws of intellectual property and other aspects of the legal structure, the new more decentralized way the industry is structured, the way markets are formed, and in the way creative people make careers in the industry.
In this seminar Prof Peterson will suggest that the monolithic-seeming music industry is coming in practice to operate with three distinctly different business models with quite different creative cultures. The first part consists of the highly capitalized multinational record companies and their associated satellites who will continue to control the mass market for recorded music. The second includes a goodly number of moderately-capitalized genre-dedicated independent companies, catering to distinct niche markets. And the third involves a huge number of undercapitalized self-recording artists and aggregations who largely self-produce and self-finance their own works. Increasingly their promotion and sales is organized by internet-based peer-driven organizations such as YouTube and CD Baby.
Further details on the CCCS website. And there’s cake after!
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